Varsity Made™
The Simplest Way to Do NIL — Right
On-Campus Custom Jerseys That Support Student-Athletes
Without endorsements. Without inventory. Without compliance headaches.
NIL Is Here to Stay — But It’s Still Broken
Since NIL was introduced, colleges and athletes have been forced into systems that are:
- Complicated
- Inconsistent
- Hard to manage
- Risky to get wrong
Schools are expected to support NIL — without paying athletes, influencing compensation, or creating equity issues.
Athletes are told to “monetize their brand” — even if they don’t want to be influencers, salespeople, or marketers.
Meanwhile, fans want to support athletes — but have no simple, compliant way to do it on campus.
That’s the gap VarsityMade was built to solve.
A Different Approach to NIL
VarsityMade isn’t an NIL collective.
It isn’t a sponsorship platform.
And it doesn’t ask athletes to promote anything.
Varsity Made is a fan-driven, on-campus customization platform that allows student-athletes to earn royalties through opt-in name-and-number merchandise — nothing more, nothing less.
Clean. Voluntary. Compliant.
How it Works
Designed for Campuses. Built for Real Life.
1. Fans Design on Campus
Students and fans customize a jersey in minutes using a tablet or kiosk inside the campus bookstore.
2. Orders Are Made On Demand
No inventory. No sizing risk. No staff involvement.
3. Athletes Opt In (Optional)
Student-athletes may voluntarily make their name and number available on select designs.
4. Royalties Are Paid Automatically
Athletes earn a royalty on each sale. VarsityMade handles tracking and payouts directly.
No endorsements. No appearances. No guarantees.
Why Schools Choose Varsity Made™
NIL without the risk
VarsityMade was designed specifically to avoid the most common NIL concerns:
- No school-set compensation
- No direct payments from the institution
- No recruiting inducements
- No exclusive athlete promotion
- No Title IX favoritism
Athlete participation is voluntary, opt-in, and available across all sports.
Zero Inventory. Zero Labor.
Campus bookstores love VarsityMade because it:
- Requires no inventory
- Uses minimal floor space
- Requires no additional staff
- Generates passive revenue
- Enhances the fan experience
It’s a pilot-friendly, revenue-share model — not a purchase order.
Why Student-Athletes Say Yes
Most athletes don’t want to:
- Post ads
- Negotiate deals
- Manage sponsors
- Be “on” all the time
VarsityMade gives athletes something better:
- Passive income
- No appearances
- No social posting
- No commitments
- Full control to opt in or out
Athletes participate once — and earn whenever fans choose to support them.
Why Fans Love It
Fans want:
- Personalized gear
- A meaningful connection to their school
- A way to support athletes directly
VarsityMade makes that easy.
When fans choose an opted-in athlete, they see exactly what matters:
A portion of this purchase supports a participating student-athlete.
That moment drives conversion — and goodwill.
Most Purchases Don’t Even Involve NIL
And that’s a good thing.
Varsity Made supports:
- Custom fan names
- Graduation jerseys
- Alumni gear
- Team-color designs
- Personalized gifts
NIL only applies when an athlete’s name and number are selected and the athlete has opted in.
This keeps the platform flexible, scalable, and low-friction.
Built for Compliance. Designed for Growth.
Varsity Made operates as an independent third-party vendor and manages:
- Athlete opt-ins
- Sales tracking
- Royalty payouts
Schools approve access — but never manage compensation.
This structure keeps everyone in their lane.
A Better NIL Experience — For Everyone
| Schools | Athletes | Fans |
|---|---|---|
|
No risk |
Passive income |
Personalized gear |
|
No inventory |
No promotion |
Athlete support |
|
No compliance stress |
Full control |
On-campus experience |
Bring Varsity Made™ to Your Campus
Start with a Pilot. Scale When Ready.
VarsityMade is offered as a low-risk pilot program:
- One kiosk
- One semester
- No upfront cost
- Fully removable
If it works, you scale.
If it doesn’t, you walk away.
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